Tactical PR Support: It’s Crucial for Maintaining An Online Presence
- by Laurie
Tactical PR support is not merely a desire for businesses and professionals, it’s an essential business tool. In the current era dominated by digital connectivity, professionals are tasked with creating and sustaining a strong online presence. This new level of visibility can significantly impact career trajectories, networking efficacy, and personal branding. But, today, attaining […]
Read MoreCEOs’ on Social Media: Absence Can Hurt a Company Brand
- by Laurie
In today’s hyper-connected world, social media has become more than just a platform for personal expression. CEOs who engage on social media can powerfully connect with stakeholders, shape brand narratives, and drive growth. Yet, according to 2023 reporting on InfulencialExecutive.com, some 25% of Fortune 500 CEOs remain on the sidelines of social media. Here’s […]
Read MoreTakeaways From The Annual B2B Thought Leadership Impact Report
- by Laurie
The Annual B2B Thought Leadership Impact Report, Edelman and LinkedIn’s latest collaboration, reveals insights into B2B marketing. The study examines the impact of thought leadership on B2B decision-makers and C-suite executives, providing valuable guidance for organizations operating in this field. Key findings from the report highlight the pivotal role of thought leadership: […]
Read MorePR and SEO: A New Symbiotic Relationship
- by Laurie
The Adaptation and Evolution of PR and SEO The integration of SEO into PR strategies is vital for a robust online presence. There are many compelling reasons why businesses and personal brands need to use SEO to enhance their public relations and online reputation campaigns. Amplify Website Visibility through Link Building PR and SEO […]
Read MorePersonal Digital PR Manager or Producer? Do You Need One?
- by Laurie
Build and be ready for an (online) audience and continue to build on that audience in order to stay visible and on the mark for continued opportunity placement. This goes for new business development, customer retention, job placement...you build it and keep it built, they will come.
Read MoreToday, Personal Branding Is More Important Than Ever
- by Laurie
With social media and the gig economy, it has become essential to embrace personal branding. Here are the reasons why it’s more important than ever. Whether you know it or not, you have a personal brand. Internet search results are the first impression people will have of you. Is it a good one? Is the […]
Read More